This Crazy Writing Life: When Publishing Throws You A Curve Ball—Again—And The Scammers Circle Above

By Steven Womack

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We plan; God laughs.

In last month’s episode of This Crazy Writing Life, I told you the long, epic saga of a novel that my writing partner, Wayne McDaniel, and I wrote nearly a decade ago; a book called Pearson Place. The novel is based on/inspired by a true-life fact: Pearson Place is real.

Located in Queens, it’s a four-story warehouse that takes up an entire city block. This massive warehouse in the middle of one of Queens’s most industrial areas is the repository of every piece of evidence collected in every investigation of every crime by the New York City Police Department going back decades.

The stuff in there gobsmacks the imagination. Every illegal drug ever synthesized or grown; every weapon you could ever imagine using in a crime, ranging from the most modern high-tech anti-tank weapons to medieval maces and lances… Stolen electronics, illegal pornography. High profile crimes like evidence from the Central Park Jogger case. If it’s evidence associated with a crime, it wound up in Pearson Place.

In 1992, Donald Trump’s then-girlfriend Marla Maples’s publicist stole over two hundred pairs of Marla’s very expensive heels and had sex with them. He was charged with theft, found guilty, and his conviction overturned in 1994. He was retried and found guilty again in 1999. Needless to say, Marla—by then Mrs. Donald Trump—didn’t wanted the abused shoes back and they’re still in an evidence locker at Pearson Place. Wayne’s seen them and described them as icky.

Or as Wayne referred to them in the manuscript to Pearson Place: Mrs. Trump’s Humped Pumps…

Anyway, Pearson Place is the story of a single mother who’s an NYPD cop with a special needs toddler. She’s broke, desperate, looking for any way to make an extra buck. She takes on extra shifts guarding Pearson Place. Then she discovers she’s terminally ill. Even more desperate now to leave a legacy for her kid, she decides to pull off the heist of the century by ripping off the NYPD warehouse she’s supposed to be guarding.

Chaos ensues…

Last month, I described how after years of passes, rejections, and radio silence in response to our queries, we found an editor at an established prestigious house who loved the book and wanted to buy it. Everything’s done by committee, though, and there was one holdout on the acquisition team. She tried everything, including having Wayne and me do a rewrite, before finally giving up.

This took just over a year to resolve itself.

Frustrated beyond belief, Wayne and I decided to serialize the novel on Substack. We broke the manuscript up into digestible hunks, created a Substack account, and were writing supplemental material to go with it.

Then, out of nowhere (as happens so often in publishing), I got an email from a very successful writer and close friend whom I’ve known for decades, literally since she published her first novel in 1987. She read my column, said the book sounded interesting. Were we sure we wanted to go the Substack route?

It may be the only route left, I answered.

Let me talk to my editor, she said. Maybe she’ll take a look at it.

A couple of days later, an email from my friend’s editor landed in my inbox. She would love to read Pearson Place. Send it on.

So the Substack project is, for the time being, on hold.  I’ve been in this business too long to be anything but cautiously hopeful. But this book’s going to see the light of day, one way or another, even if—as Major Kong said in Dr. Strangelove—it harelips everybody on Bear Creek.

There are two publishing life lessons to be taken away here: 1) in publishing, you never know when the next curve ball’s gonna come at you, and sometimes it’s a good curveball; and 2) more than anything else, publishing is a people business.

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Speaking of people, there’s some real bad guys out there these days. Take Sherry J. Valentine, for instance. She sent me the following email on January 27th:

Hi Steven,

Blood Plot is deliciously dangerous, the kind of thriller that blurs the line between ambition and obsession until the distinction disappears entirely.

The premise alone is irresistible: a critically praised novelist no one reads decides to give audiences exactly what they crave, only to discover that authenticity has a terrifying cost. Watching Michael Schiftmann cross from observation into participation, and then into addiction, creates a chilling psychological descent that feels both satirical and deeply unsettling. It’s smart, twisted, and disturbingly plausible.

At Book and Banter Book Club, our readers are drawn to suspense that interrogates creativity, morality, and fame, stories that ask uncomfortable questions about what success demands and how far someone might go to achieve it. Blood Plot is exactly the kind of novel that sparks intense discussion, ethical debate, and “just one more chapter” nights.

We’d love to feature Blood Plot as an upcoming spotlight read, purchasing copies for our members and centering a full month of conversation around its themes and characters. A spotlight feature includes:

• A dedicated month-long focus, exploring Michael’s transformation, the cost of ambition, and the novel’s sharp commentary on the publishing world
• Organic reader buzz, with reactions, quotes, and insights shared across our club discussions and social spaces
• Author discovery, introducing readers to your broader body of work and award-winning career

Book and Banter exists to turn bold thrillers into shared experiences, stories readers don’t just finish, but dissect, debate, and recommend.

If you’re open to collaborating, we’d love to talk about bringing Blood Plot to our readers and giving it the thoughtful spotlight it deserves.

Warm regards,
Book and Banter Book Club

Now what, you might ask, is so objectionable about such a flattering email and an offer to help promote a book that, God knows, could use every little bit of help it can get?

Well, friends, let me tell you…

It’s a scam, a complete AI-generated con designed to lure unsuspecting, desperate-for-attention writers (which includes all of us) into a scheme to separate us from as much cash as possible. Once you’ve been around a while and have found enough of these missives in your inbox (I get them several times a week), you begin to develop your very own Spidey sense. The flattering text about my novel is clearly AI-generated. No one really writes like that, even if they’re real and really do love your stuff. There’s something about it that’s too slick, like a TV preacher or something.

And the emails are always from some generic mass-market server. In Ms. Valentine’s case, the incoming came from a Gmail box.

To make this even slicker and more insidious, there actually is an organization of readers and book clubs that share and discuss their favorite reads. Only it’s not the Book and Banter Book Club; it’s the Books and Banter Book Club.

Pretty clever, huh? Almost got that one past me.

A couple of Google searches revealed all this. Plus, I searched for Sherry J. Valentine and while there are lots of Sherry J. Valentines out there, not one of them had any association with the fake Book and Banter Book Club or the real Books and Banter Book Club. There’s also no mention of her on the real book club’s website.

So what’s the takeaway here? As I mentioned in the very first episode of This Crazy Writing Life nearly two years ago, writers have been prey for centuries. In our desperate longing for validation, affirmation, and the inevitable fame and fortune we all deserve, we’re often blind to those whose motives may not be as noble as ours. From the Famous Writers School of the Sixties and Seventies to the contemporary companies who will “publish” your novel and distribute it for a mere thirty-five grand, writers are seen by many as sheep to be sheared.

How do we protect ourselves? As Matty Walker said in Larry Kasdan’s magnificent Body Heat: Knowledge is power. Read the trades, scour the websites, especially SFWA’s fabulous website Writer Beware. It highlights specific scammers and con artists, exposing them by name.

And always remember the adage that’s as true in life as well as publishing: if it seems too good to be true, it probably is. A little dose of cynicism never hurt anybody.

That’s enough for now. As always, thanks for playing along. See you next month.

Oh, and Ms. Valentine? Just for S&Gs, I answered her email.

So far, crickets…