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Lois Winston Shane McKnight Lois Winston Shane McKnight

Crafting Killer Back Cover Copy

Want readers to grab your book off the shelf—or click “Buy Now”? It all starts with the back cover copy. Learn how to craft compelling blurbs that hook readers using GMC (goal, motivation, conflict) and genre-appropriate voice to boost sales and reader engagement.


How do most readers buy books when they’re not searching for a specific title or author? They either scroll through an e-tailer site or stroll around the aisles of a bookstore. Either way, the first thing that will catch their attention is a book’s cover. In a bookstore, the reader picks up a book, flip it over, and reads the back cover copy. On an Internet site, the reader scrolls to the book’s description. 

The primary goal of back cover copy is to act as a tease. If the tease works, the reader flips to the first page or clicks on the sample to read a few paragraphs or pages. If she likes what she’s read, she’ll buy the book. If those first few paragraphs or pages don’t grab her, she continues to scroll or stroll. The back cover copy is the first step in whether a reader decides to buy a book. That’s why back cover copy is so important. It’s meant to whet the reader’s appetite and hook a potential customer. 

Back cover copy should consist of one or more short paragraphs that describe the main plot and main protagonist(s) in a book. If you’ve ever queried an agent or editor, it’s like the section of the query letter that describes your book. Sometimes, an editor may even use the author’s query blurb—with or without a few tweaks—for the back cover copy.

So what should go into back cover copy, and what should you omit? First, you want to include enough information to pique the reader’s curiosity about the book. That means giving an indication of the overall story arc and the main character(s). Who are these people you’ve written about, and what is it about them that will make a reader want to care about them, their world, their relationships, and their problems?

That sounds like an overwhelming task to accomplish in a few short paragraphs, but it’s quite easy if you rely on GMC—goal, motivation, and conflict. GMC is not just for plotting a good story and creating compelling characters. Nailing down characters’ GMC provides an author with a toolbox for creating every other aspect of the book—from the query to the synopsis to the novel to the back cover copy.

Step 1: Define Your Main Character

Use a few adjectives and a noun to define your main character. Be specific. These few words will tell exactly who your character is. This gives you a framework from which to work.

For example, in Love, Lies and a Double Shot of Deception the heroine is described as a “poor little rich girl.” The book is a heart-wrenching romantic suspense. Therefore, the back cover copy is crafted to evoke an emotional response in the reader.

In my Anastasia Pollack Crafting Mystery Series, my protagonist is a “reluctant amateur sleuth.” Since mysteries are plot driven, I created back cover copy that speaks to the cataclysmic upheaval in Anastasia’s life which propels her into solving each mystery.

Step 2: Define Your Main Character’s Internal and External Goals, Motivations, and Conflicts

Every book must have a balance of plot and characterization. External GMC speaks to plot. Internal GMC speaks to characterization.

For each of your main characters, answer the following questions: 
1.  What does your character want?
2.  Why does he/she want it?
3.  What’s keeping him/her from getting it?

Do this for both the external (the plot) and the internal (the characterization) GMC. Keep each answer to one sentence. When you’re finished, you’ll have six sentences, three that speak to plot and three that speak to characterization.

Avoid unnecessary description. No one buys a book because the heroine is a redhead. Include setting, occupation, and other specifics only if they’re pertinent to the plot and main characters. 

For example, in Assault with a Deadly Glue Gun, the first book in my Anastasia Pollack Crafting Mystery Series, the back cover copy doesn’t mention that the book takes place in New Jersey because it doesn’t matter. However, it does mention that Anastasia is a magazine crafts editor. Why? Because Anastasia discovers the murder victim sitting in her cubicle—glue gunned to her chair. If I didn’t mention Anastasia’s occupation, the circumstances of the victim’s death wouldn’t make any sense.

In Love, Lies and a Double Shot of Deception, I don’t mention Emma’s occupation in the blurb because it’s not relevant. I do mention that the story takes place in Philadelphia because the city plays an important role in the story.

Step 3: Define Other Essential Characters

Back cover copy will often, but not always, mention two or three characters because they’re essential to giving the reader an indication of what the story is about. This will vary depending on the genre and plot. Sometimes only one character is mentioned. If other characters play essential roles in your story, repeat Steps 1 and 2 to define their GMC. You probably won’t use all the information on these characters in crafting the blurb, but writing the information out will help you decide what’s important to include and what you can omit in crafting your back cover copy.

Step 4: Voice

The final component of your back cover copy is voice. Describe your book in a voice that matches the voice of your novel. Look at the examples at the end of this article. Love, Lies and a Double Shot of Deception is an emotionally driven romantic suspense, A Crafty Collage of Crime is a humorous mystery. The voice used in each is different. If you haven’t incorporated the voice from your book in your answers to the GMC questions, go back and tweak the sentences. 

It’s important for the reader to be able to determine whether your book is a romantic comedy versus a romantic suspense or a cozy mystery versus a police procedural. You want to meet reader expectation from the very beginning. Readers usually like surprise plot twists, but they don’t want to be tricked into buying a book that purports to be one genre, only to find it’s a completely different genre.

As a side note, cover art should also convey the tone of your book. The cover art and back cover copy should complement each other.

Step 5: Put it All Together

Look at the sentences you’ve created. Depending on the genre, you may or may not use all the sentences you’ve written to develop your back cover copy. Some back cover copy works well as one short paragraph. Most require two, three, or four paragraphs. Choose the sentences that best convey your story. String them together to create your back cover copy, fleshing the paragraphs out with any other pertinent information you believe is essential to hook the reader. Your paragraphs should be tight, concise, and free of unimportant details. Your goal is to make the reader want to flip to the first page of your book to read the opening paragraphs, then head to the cash register or click the Buy Link.

Samples of Back Cover Copy

Humorous cozy mystery:

A Crafty Collage of Crime

Killer Nashville Silver Falchion Award for Best Comedy

Wherever crafts editor and reluctant amateur sleuth Anastasia Pollack goes, murder and mayhem follow. Her honeymoon is no exception. She and new husband, photojournalist (and possible spy) Zachary Barnes, are enjoying a walk in the Tennessee woods when they stumble upon a body on the side of a creek. The dead man is the husband of one of the three sisters who own the winery and guest cottages where Anastasia and Zack are vacationing.

When the local sheriff sets his sights on the widow as the prime suspect, her sisters close ranks around her. The three siblings are true-crime junkies, and thanks to a podcaster who has produced an unauthorized series about her, Anastasia’s reputation for solving murders has preceded her to the bucolic hamlet. The sisters plead for her help in finding the real killer. As Anastasia learns more about the women and their business, a host of suspects emerge, including several relatives, a relentless land developer, and even the sisters themselves.

Meanwhile, Anastasia becomes obsessed with discovering the podcaster’s identity. Along with knowing about Anastasia’s life as a reluctant amateur sleuth, the podcaster has divulged details of Anastasia’s personal life. Someone has betrayed Anastasia’s trust, and she’s out to discover the identity of the culprit.

Emotionally driven romantic suspense:

Love, Lies and a Double Shot of Deception 

Life has delivered one sucker punch after another to Emma Wadsworth. As a matter of fact, you could say the poor little rich girl is the ultimate poster child for Money Can’t Buy Happiness—even if she is no longer a child.

Billionaire real estate stud Logan Crawford is as famous for his less-than-platinum reputation as he is his business empire. In thirty-eight years, he’s never fallen in love, and that’s just fine with him—until he meets Emma.

But Emma’s not buying into Logan’s seductive ways. Well, maybe just a little, but she’s definitely going into the affair with her eyes wide open. She’s no fool. At least not anymore. Her deceased husband saw to that. Besides, she knows Logan will catch the first jet out of Philadelphia once he learns her secrets.

Except things don’t go exactly as Emma has predicted, and when Philadelphia’s most beloved citizen becomes the city’s most notorious criminal, she needs to do a lot more than clear her name if she wants to save her budding romance with the billionaire hunk someone is willing to kill for.


USA Today and Amazon bestselling and award-winning author Lois Winston writes mystery, romance, romantic suspense, chick lit, women’s fiction, children’s chapter books, and nonfiction. Kirkus Reviews dubbed her critically acclaimed Anastasia Pollack Crafting Mystery series, “North Jersey’s more mature answer to Stephanie Plum.” In addition, Lois is a former literary agent and an award-winning craft and needlework designer who often draws much of her source material for both her characters and plots from her experiences in the crafts industry. Her most recent release is Sorry, Knot Sorry, the thirteenth book in her Anastasia Pollack Crafting Mystery Series. Learn more about Lois and her books at www.loiswinston.com where you can also sign up for her newsletter and follow her on various social media sites.

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Steven Harms Shane McKnight Steven Harms Shane McKnight

The Writer’s Playbook: Interview Your Characters

Struggling with writer's block? Try the "Kohl method" of interviewing your characters with unexpected questions to discover new aspects of their personality and move your story forward.

By Steven Harms


To start, calculators down.

Now answer the following:
What is three times three?
Ten times seven?
Nine times two?
And, to finish this little exercise, what is eighty-five times forty-six? Take your time.

Hopefully you nailed the final answer. You may be asking what this has to do with being an author? Read on.

In the spring of 1985, I was two years into my first job at the Detroit Pistons. Around that same time, in my hometown of Milwaukee, Wisconsin something occurred that got my attention. The Milwaukee Bucks of the NBA had recently been purchased by Herb Kohl – I’ll get to him in a moment – and I felt the opportunity to return home was worth an inquiry. New ownership of a pro team generally comes with a slate of changes on the business side to align with a new owner’s vision and desire for how they want the place to operate. I wasn’t wrong. I sent a letter of inquiry to the president of business operations of the Milwaukee Bucks, not expecting a reply.

Two weeks later I received a call from John Steinmiller, introducing himself and asking that I come to Milwaukee for an interview. The role was a new position, and the person they were seeking would be responsible for building the sales team and crafting the external sales strategy.

I was flown in the following week and met with John. Our discussion went well, and I was excited to put it mildly. The opportunity would advance my career to the next level. As John wrapped our interview, he informed me that the new owner, Herb Kohl, would also like to meet with me one-on-one.

Who’s Herb Kohl? Perhaps you’ve shopped at Kohl’s. That was Herb’s family business, begun by his father in 1924. Kohl’s began as a grocery chain in the Milwaukee area before adding department stores beginning in 1962, eventually selling it all off in 1979. Herb Kohl purchased the Bucks in 1985 to prevent the team from exiting Milwaukee, in line with his community mindedness, which eventually led to him becoming a U.S. Senator, representing Wisconsin for twenty-four years. That’s the man I now sat across from in his spacious office at a top floor of Milwaukee’s tallest building.

The interview with him was straightforward – my background, schooling, sales experience with the Detroit Pistons, family, goals, and a few other traditional interview topics. Herb was a soft-spoken person, palpably gracious, and he made me comfortable as we chatted. Somewhere amid that interview, completely out of the blue, he asked me that final math question at the top of this article. Stone cold. No pivot. I can’t recall the exact digits, but you get the idea. To this day, I remember Herb said, “Take your time.” It was a jolt. I recall thinking that I was about to blow the interview and wouldn’t get the job. But I figured out quickly how to process the problem and answered it correctly. He then tossed me two more of similar nature. I passed all three. In the end, I landed the job.

My length of service with the Bucks lasted four years before I moved to New York City for my next opportunity. In hindsight, I wish I had taken a moment during my time with the Bucks to ask Herb why he threw those math problems at me. I’m convinced he did so to see how I process information and how I manage myself in a stressful situation. I just never asked. I think I know the answer, at least in part, which aligns with the task we have in creating our characters and developing them.  

Every good author understands that characters tell the author what to write, not the other way around. We’re responsible for bringing the people in our stories to life, intently listening to each, being thoughtful of their backstory, and abiding by who they are as a character. Their dialogue and actions drive the plot. How those are handled by an author is critical to maintaining a compelling, authentic story.

But what happens when a scene or chapter or subplot just won’t materialize, better known as writer’s block? All authors experience that moment, some less than others, but it’s unavoidable. It will happen, probably multiple times in the process of producing a manuscript. Successfully dealing with the problem opens the door to kickstart the interrupted creative process. There are many methods, but taking a cue from Herb Kohl, consider copying his technique.

Have a conversation with the characters on what they’re thinking. Throw them a wildly incongruent question of fact or importance that is unconnected to the story and see how they respond. If their answer misses the mark, that’s alright. Now you know. If they arrive at a plausible, reasonable answer, now you know that as well. If they hem and haw and sweat, tell them to take their time and only move on after they’ve answered. That’s also informative. You now perceive facets of them you hadn’t known, which may be a key ingredient in unblocking yourself and taking your story to a higher level.

Next time you’re at a Kohl’s, or drive by one, or see one of their advertisements, think back to this article and consider the “Kohl method” of interviewing a character(s) to handle current or future writing blocks. He or she may be able to figure out the “math question” you pose. Or maybe not. Either way their strengths, weaknesses, make-up, countenance, and other previously unrevealed attributes will come to the fore.

Just one rule, though. No calculators allowed.

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Lois Winston Shane McKnight Lois Winston Shane McKnight

When the Words Won’t Come

Lois Winston reflects on the moments when words fail, from awkward public speaking situations to the unpredictable nature of writing humor, and the importance of preparation in overcoming Brain Block.


This is not an article about writer’s block. That’s a topic for another day. Today, I’d like to discuss Brain Block, that deer-in-the-headlights moment when you suddenly find yourself at a loss for words, no matter how well-prepared you thought you were. Or how unprepared because you never thought you’d need to prepare.

There are those people who always seem to pull a snappy rejoinder from their gray matter whenever the situation presents itself. Not me. I’m the person who thinks of the perfect response hours or days later. Sentences may flow from my fingertips onto my computer screen, but rarely do they trip off my tongue in the same pithy manner.

Back in my school days, no matter how well-prepared I was, I morphed into a complete failure during oral book reports, once even forgetting the name of the main characters, even though one was the title of the book! Then there were the dreaded oral exams. I could easily fill several blue books with my knowledge on a topic, but stand me up in a one-on-one with the teacher who held my GPA in his hand, and Brain Block took hold of me.

As writers, we’re told to craft an elevator pitch, that concise short paragraph that will catch the attention of an agent or editor who might turn to you while waiting for the elevator at a conference and say, “Tell me about your book.” Memorization has never been my strong suit. If I couldn’t whip out my index card and read my pitch, Brain Block would take over. 

I’m also the person who never remembers the punchline to any joke. Heck, I never even remember any part of the joke! Which makes it quite ironic that for nearly two decades, I’ve spent my days writing humorous amateur sleuth novels.

I started my writing career penning emotional, angst-driven romance and romantic suspense, but my heroines always relied on a sense of humor to help them cope with their problems. Laugh and the world laughs with you; weep and you weep alone. It’s good advice when crafting characters. No one wants to read about a woe-is-me heroine for 400 pages. 

I suppose that’s why my agent called one day to suggest I write a chick lit novel. However, coming up with a little humorous dialogue now and then is quite different from writing a humorous novel. Since none of my romances or romantic suspense novels had yet sold, I agreed to try my hand at chick lit. That’s when I discovered somewhere in the deep recesses of my DNA lurked an untapped humor gene.

I may not be able to tell a joke in real life, but on the page I’m the Dutchess of Double-Entendres, the Baroness of Bon Mots, the Princess of Puns. My characters routinely engage in witty dialogue. And they always come up with that perfect rejoinder, no matter the situation. My foray into chick lit eventually resulted in Talk Gertie to Me, my first published novel.

Harnessing my latent humor gene changed the trajectory of my writing career. After one of my romance novels finally sold, my agent called one day to tell me I should write a humorous amateur sleuth mystery series with a crafting theme. She knew an editor looking for one, and she thought I’d be the perfect person to write it. 

It’s one thing to write chick lit or to employ a bit of humor to break up the tension in a romance or a romantic suspense, but humorous murder mysteries? Most people find nothing humorous about murder. Or if they do, you might want to steer clear of them. However, an amateur sleuth mystery by its very definition is a fish-out-of-water story, and the fish-out-of-water trope lends itself to situational humor. So I gave it a try. The result was Assault with a Deadly Glue Gun, the first book in my Anastasia Pollack Crafting Mystery Series.

I have not been kind to Anastasia. I’ve saddled her with debt greater than the GNP of a Third World nation. I not only saddled her with a nasty diehard communist mother-in-law, but her mother claims descent from Russian nobility and is also a member of the DAR. I then forced the two women to share a bedroom in Anastasia’s home. I’ve also added two teenage sons, a Shakespeare-quoting parrot, and a possible government operative. 

And of course, there are the dead bodies, a pre-requisite of murder mysteries. Every time Anastasia makes some headway whittling down her debt, I throw another corpse in her path. Although she sometimes feels tempted to climb into bed and pull the quilt over her head, she copes with all the mayhem I’ve heaped on her by harnessing her quirky self-deprecating and observational Jersey Girl sense of humor.

However, humor is very subjective. I always hold my breath, fingers crossed, that my readers will get the humor in my books. Some do; some don’t. That’s the nature of humor. All I can do is hope more readers laugh than don’t. Besides, one of the first lessons you learn as a published author is that no author is ever going to please every reader, so don’t even try.

This brings me back to the title of this article and the recent Killer Nashville conference. This year A Crafty Collage of Crime, the 12th book in my Anastasia Pollack Crafting Mystery Series, won the Silver Falchion Award for Best Comedy. Here was a golden opportunity to tell a captive audience of several hundred people about Anastasia and the thirteen books and three novellas I’ve so far written about her, especially since this book features her on a trip to Middle Tennessee.

I should have jotted down an acceptance speech to read, but I didn’t because I never expected to win. With a few rare exceptions from back in my romance writing days, I have a long track record of always being the bridesmaid, never the bride. But hey, it’s still an honor to be nominated.

So when my name was called, Brain Block accompanied me to the front of the room, and I wound up giving what can only be described as the shortest acceptance speech in the history of awards ceremonies. I doubt if it even qualified as a “speech.” As I walked away from the mic, Clay Stafford commented that I was “a woman of few words.”

Well, at least I didn’t bore anyone with a too-long, rambling monologue where I thanked everyone in my life, going all the way back to my kindergarten teacher and my pet goldfish!

Later that night, as I was drifting off to sleep, I came up with a perfect acceptance speech—pithy, witty, and including a few bon mots. Too bad no one was around to hear it.

Moral of the story: Even if you think you have no chance of winning, always, always prepare an acceptance speech. AND WRITE IT DOWN!


USA Today and Amazon bestselling and award-winning author Lois Winston has taken part on many writing panels, taught dozens of writing workshops, and given quite a few solo talks over the years, but she always relies on her notes, never her memory. She writes mystery, romance, romantic suspense, chick lit, women’s fiction, children’s chapter books, and nonfiction. Kirkus Reviews dubbed her critically acclaimed Anastasia Pollack Crafting Mystery series, “North Jersey’s more mature answer to Stephanie Plum.” In addition, Lois is a former literary agent and an award-winning craft and needlework designer who often draws much of her source material for both her characters and plots from her experiences in the crafts industry. Her most recent release is Sorry, Knot Sorry, the thirteenth book in her humorous Anastasia Pollack Crafting Mystery Series. Learn more about Lois and her books at www.loiswinston.com where you can also sign up for her newsletter and follow her on various social media sites.

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Lois Winston Shane McKnight Lois Winston Shane McKnight

The Myth of the Five Senses

Should writers really cram all five senses into every page? In this sharp rebuttal to bad writing advice, bestselling author Lois Winston breaks down why less is often more when it comes to sensory detail. Learn how to use the senses effectively—and avoid killing your story’s pacing.


The other day, I read a statement that blew my mind—and not in a good way. Someone had written, “Some writing coaches advise that each page should include a reference to the five senses: see, hear, touch, smell, and taste.”

No! No! No! Wrong! Wrong! Wrong!

The Internet is filled with bogus information and/or people who claim to be experts in fields where they have no expertise. I don’t know where this person got her information, but it’s certainly not from a credible source.

Writing Rule Number One 

All dialogue and narrative in a novel must do one of two things: either advance the plot or tell the reader something she needs to know at that moment about the point of view character. If it does neither, it’s filler and doesn’t belong in your novel.

Writing Rule Number Two

Only describe that which is pertinent to the scene and/or character. If it’s not pertinent, it’s filler.

Writing Rule Number Three

Filler is bad! Always. No exceptions. It kills your pacing and bores the reader.

The five senses can either be a writer’s best friend or worst enemy. When used judicially, they can grab readers and pluck them down in the middle of the book’s action. When overdone, they make readers’ eyes glaze over. And any writer who makes a point of cramming the five senses onto each page, will not only have her readers’ eyes glazing over, but she’ll have them tossing the book across the room. 

5 senses x 300-400 pages = 1500-2000 reasons to stop reading (and probably never pick up another book by that author.)

So, when should you insert the five senses? Refer to Writing Rule Number Two. Need some examples? Keep reading.

Your character is a New York City commuter, standing on the platform of the #7 subway during a hazy, hot, and humid typical August in the city. She doesn’t notice the trash spilling from the garbage cans or the graffiti-covered walls. She’s become inured to the heat and the stench. Not that they don’t bother her, but she’s too used to them to take note. 

As a former commuter, I can tell you the best way to cope with the subway in summer is not set foot in it, but if you must, you learn to close your mind (and your nose) to your surroundings. Which is what our fictional character would do. 

Instead of focusing on the heat and stench and how uncomfortable she is, our stalwart protagonist is most likely scrolling through her Instagram or TikTok feed as she awaits the train. She’d only take note of the sights, sounds, and smells if there’s a good reason for her to do so. I could offer examples, but I’ll spare you the gory details because some of you may be reading this while eating lunch.

Now imagine your character is a twelfth century Scottish nobleman. He wakes up one morning to find himself magically transported to that same subway platform, he’s bombarded with all those sensory images and more. Everything he sees and hears is foreign and frightening to him. The one exception? The stench. Since twelfth century Scots bathed as infrequently as once a year or at most, once a month, most of the offensive odors are normal smells to him. Anything unusual would likely be masked by the smells he’d ignore. In such a scenario, have fun describing every detail of the assault to this very confused poor guy’s senses.

In Stitch, Bake, Die!, the tenth book in my Anastasia Pollack Crafting Mystery series, Anastasia enters the victim’s kitchen to find the following:

Someone had ransacked the kitchen. Cabinets lay bare, their contents scattered across the floor in a haphazard array of pots, pans, and broken glassware and dishes. Drawers had been yanked out and tossed aside, appliances swept from the counters. Not a single package of food remained on the pantry shelves or in the refrigerator. Whoever had trashed Marlene’s kitchen had taken the time to open boxes, bags, and canisters and dump all the food. Everything from raisin bran to frozen broccoli florets to dried pasta peppered the room. A dusting of flour and sugar lay over everything like newly fallen snow.

Note, I wrote a short paragraph describing only what Anastasia sees. I don’t mention any lingering food smells or the sound of rain beating on the windowpanes. I don’t have her biting down on the inside of her cheek and tasting the coppery tang of blood or feeling her heart pounding in her chest. I don’t have her going weak in the knees and grabbing the door jamb to steady herself. All that is important to this scene is what she sees when she arrives in the kitchen. Given the plot and what happens next, further description would be filler.

The takeaway here? Describe what needs describing, then get on with your story.


USA Today and Amazon bestselling and award-winning author Lois Winston writes mystery, romance, romantic suspense, chick lit, women’s fiction, children’s chapter books, and nonfiction. Kirkus Reviews dubbed her critically acclaimed Anastasia Pollack Crafting Mystery series, “North Jersey’s more mature answer to Stephanie Plum.” In addition, Lois is a former literary agent and an award-winning craft and needlework designer who often draws much of her source material for both her characters and plots from her experiences in the crafts industry. Her most recent release is Sorry, Knot Sorry, the thirteenth book in her Anastasia Pollack Crafting Mystery Series. Learn more about Lois and her books at www.loiswinston.com where you can also sign up for her newsletter and follow her on various social media sites.

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Melissa Koslin Shane McKnight Melissa Koslin Shane McKnight

The Art of Paragraphing

In this article, Melissa Koslin explores the importance of paragraphing in writing, demonstrating how it influences pace, tone, and the reader’s subconscious experience. With examples from her own writing, she offers practical tips on how to use paragraphing to enhance narrative flow and intensity.


I have read many, many books on writing craft, but I rarely see much about one of the most basic aspects of writing.

Paragraphing.

See what I did there? By making that one word its own paragraph, I called it out. Gave it more attention. Drew your eye to it.

As writers, our main job is to create a world in the reader’s mind, a world and people that seem real to us, so real that we will lose sleep to find out what happens to them. But there are other visual aspects to writing that are not in our imagination. Publishers put a lot of thought into the layout of the book—the font, how the beginning of a chapter is designed, the page headings, etc. And I think we all agree, these literal visual aspects are important. They make the book look and feel professional, and they stay out of the way—if they bring too much attention to themselves, they’ve been done wrong. Paragraphing is similar in that it’s not often noticed consciously by the reader. But it does have a subconscious affect.

Ever flip through a book, see huge blocks of text, and put it back on the shelf? Those books feel heavy, feel like they’ll be a slog to get through. Not exactly how writers want their fiction stories to be perceived.

Know why people are attracted to dialogue in books? Why it makes it feel like a faster pace? Part of that is due to paragraphing. Most conversation is a sentence or two, or even a single word, back and forth between two or more characters, and each time a different character talks, it’s a new paragraph. Of course, there are some books where it’s more of a soliloquy than a conversation—this is dialogue gone bad. No one wants to listen to a speech. Pretty much ever. 

You can accomplish this feeling of a faster pace without dialogue, if done properly. This is especially true in action scenes. I’m a suspense writer, with a focus on fight scenes, so I write a lot of action. Here’s an excerpt from my upcoming book The Lost Library. Notice how short the paragraphs are and how it creates a sense of quickened pace and intensity.

“I don’t think so.” She backed away, keeping her gaze on him and peripherally watching everything else around her.

He lunged and grabbed her bag.

Cali glared. “Back off.”

He yanked at her bag, but she had it slung across her body—exactly for this type of circumstance. As he yanked, he pulled her off balance, but she took a step and strengthened her stance, all while continuing to glare at him.

He raised a hand to slap her, but she blocked. Then she used both hands to shove him away.

A curse slurred from his lips.

He shifted, and she thought he was going to leave, but he came at her.

She blocked a punch and threw a kick at his groin. But she didn’t quite connect the kick—his legs were too close together.

As she was pulling her leg back to the ground, he swung his fist again. This time, it connected with her cheek.

Rage filled her like boiling water. She attacked with an elbow across his chin. And then the other elbow, and a kick to the groin. This time, her foot connected.

He stumbled back and fell.

She ran.

She felt guilty for not calling the police and pressing charges, making sure he didn’t try mugging someone else. But she couldn’t take the risk. Invisibility was her best defense.

However, paragraphing needs to be appropriate for the scene. Let’s say the characters are having a deep conversation. In these circumstances, longer paragraphs are often called for. Though we can’t let them get too long, or it starts to feel like boring blathering. What I like to do is throw in an occasional one-word paragraph, or maybe a short phrase. This draws attention and intensifies that one word. Even more so than in fight scenes because that one word is juxtaposed by longer paragraphs. Of course, we can’t randomly do this, so we need to keep an eye out for opportunities that feel organic, that intensify the emotion.

As writers, we have many tools at our disposal to make the reader see what we want them to see and feel what we want them to feel, and the best tools are the ones of which the reader isn’t even aware.


Melissa Koslin is a fourth-degree black belt in and certified instructor of traditional Taekwondo. In her day job as a commercial property manager, she secretly notes personal quirks and funny situations, ready to tweak them into colorful additions for her books. She and Corey, her husband of twenty-five years, and their young daughter live in Yulee, Florida, where they do their best not to melt in the sun. Find more information on her books at MelissaKoslin.com.

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Steven Womack Shane McKnight Steven Womack Shane McKnight

Why Book Signings Aren’t What They Used To Be

Book signings used to be the crown jewel of an author’s life—but times have changed. Join me in the Wayback Machine for a nostalgic trip to the heyday of bookstore events, and a reflection on why today’s signings often don’t measure up.

By Steven Womack


Buckle up, Buttercup: it’s story time!

Today, I’m putting on my Professor Peabody hat and inviting you to join me in The Wayback Machine, where we’ll journey back thirty years or so, to a time when being a working novelist was a whole different gig that it is now.

I started my first novel when I was eighteen, which was entirely too young for anyone to think they had anything to say about anything. Still, the combination of youth and arrogance knows no bounds, so I pressed on, determined to be the great writer I knew I was somewhere inside. Now if I could only convince the rest of the world…

Then life took over. And in one of the great ironies of my life (and the older I get, the more convinced I am that irony is one of life’s more primordial forces), after starting my first novel at the age of eighteen, it would take me precisely eighteen more years to sell one.

Even after the sale, it took a couple of years to get the book out. Then, as now, the wheels of traditional publishing grind very slowly.

So in 1990, I became a published novelist. Not only that, my first novel was a hardback published by one of the great publishing houses of New York, St. Martin’s Press. And like all newly published novelists, my first concern was when can I start doing book signings!

I loved going to book signings, loved meeting authors who’d written real books. Bookstores were my happy place and now my dream of getting to go to my happy place from the other side of the signing table was coming true. My hometown, Nashville, was a wonderful book town then. There were lots of independent bookstores around, as well as the big chains like Borders and Barnes & Noble.

One of the local independent chains was Mills Bookstores (chain? well, there were three of them), so I reached out to them, and they very kindly offered me a signing at their flagship store in Hillsboro Village. I met a fellow there—Michael Sims—who had moved to Nashville a few years earlier and would later go on to a spectacular writing career himself. He and I have been friends ever since.

Even then, publishers didn’t put a whole lot of marketing or promotion into most debut novels. So I took it upon myself to publicize and promote my first book signing. I worked up a database of a couple hundred of my closest friends and family, then merged the database with a Word document and sent out personalized letters inviting them to my very first book signing, which took place on a warm Sunday afternoon.

And it was astonishingly successful. In an incredible leap of faith, Mills had ordered around 130 copies of a book no one had ever heard of, by a writer no one had ever heard of. The store was packed, the event went on for—if memory serves me—at least three hours. I spoke for a bit, read an excerpt from the book, then signed literally every copy in the store. By the end of the afternoon, Michael was pulling display copies out of the front window to sell.

At the end of the day, I thought I got this…

Now, over thirty years later, I still haven’t had a book signing that successful. Most of my book signings have been like one I did with Sharyn McCrumb at a Little Professor Bookstore in Birmingham, where someone walked up to our signing table (and right up to it, since there was no line) and asked if I knew what the lunch special was today.

Book signings were events back then. They still are for some writers, if you’re a star. Stephen King can draw a crowd wherever he goes. If you’re a genre writer and have developed a huge following in your field, then you’re good to go. Celebrity book signings still work, and locally famous true crime books or other spectacle-type gigs still work.

But if you’re just a working stiff writer, on a self-financed book tour in a town where nobody knows you (yep, I’ve done plenty of those), book signings aren’t worth what they used to be. There aren’t as many bookstores today, so your options are more limited. The two great independent chains that were in Nashville back in the day—Mills Bookstores and Davis-Kidd Booksellers—are long gone. As a result, writers sometimes have to compete for limited signing slots at the few bookstores left. One bookstore I know has an application on their website you fill out if you want to sign at their store, and I know a number of writers they’ve turned down. And some independent bookstores, when they schedule a signing for a well-known author, actually charge admission to people who want to go hear their favorite writer drone on.

If you’re an indie-pubbed writer, then it’s even more disheartening. Bookstores, like everyone else, still have some old-school, ingrained prejudices against “self-published” writers (see last months column).

Even David Gaughran, an Irish writer who’s been a pioneer and an expert in the indie pubbing movement, wrote in his latest blog that getting out there to press the flesh—book readings and book fairs—are “F Tier” marketing strategies for authors today.

“F Tier” means a waste of money and time.

The days when books were primarily hand-sold, person-to-person in brick-and-mortar bookstores are long gone. You might sell a few books here and there, but it’s not going to move the needle on your actual numbers or your Amazon Sales Rank—and sad to say, that’s what counts these days.

So if you want to do a book signing, then do it for the right reasons: you want to hang with friends, family, fans and fellow book lovers for a pleasant afternoon or evening. Have a good time, boost your ego, have a glass of wine.

Then get up the next morning and go back to work. That paper’s not gonna sling itself.

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Shannon Hollinger Shane McKnight Shannon Hollinger Shane McKnight

The Scene Of The Crime

Setting isn’t just a backdrop—it’s a living, breathing element that shapes your story. Whether you're crafting a cozy small town or a treacherous wilderness, location can deepen mood, drive plot, and become a character all its own. Explore how the right setting can transform your mystery into something unforgettable.


Location. Location. Location.

It’s true for real estate, restaurants, and even books.

As a reader, I’ve lost track of the number of times that I’ve purchased a book based on the setting. Whether it was a place I’ve always wanted to visit, an area I was already familiar with, or a spot that promised a form of intrigue that I just couldn’t pass up, no other part of a book has the ability to create a picture quite as quickly and thoroughly as where it is set.

That’s because a location has the uncanny ability to transport the reader to a new world. It’s cheaper than a vacation, less crowded than the airport, and safer than traveling by car, but like anything you’re looking forward to, readers have certain expectations. Your setting is a promise you make to them, a pact that that small town will be brimming with secrets… that beach filled with romance… or that jungle saturated with suspense.

When writing, ask yourself—how much thought have you put into your setting? Do you craft scenes oozing with atmosphere? Are your locales drenched with details? Or is your setting simply the place where your fascinating characters bring your stellar plot to life?

I have to admit that while I occasionally focus on developing an atmospheric setting in my short fiction, in my novels, the settings tend to be the trunk on which my plot branches and my characters grow their leaves.

The idea for my Chief Maggie Riley series, set in the fictional town of Coyote Cove, was inspired by the real-life, no stoplight town where my husband and I spent our honeymoon years ago. 

That’s right. I spent my honeymoon plotting a murder. Fortunately for him, it wasn’t my husband’s.

But it wasn’t the thought of the impending ups and downs that marriage would bring once the honeymoon was over that had me thinking about death. There was something magical about that small town in Maine nestled in a mountain valley on the edge of a lake. A spot where moose outnumbered people three to one, the annual snowfall numbered in the triple digits, and everywhere you looked, you saw a postcard setting. 

It just seemed so… perfect. And I wasn’t buying it for a second. 

Call me cynical or jaded—or a mystery author—but the more we explored this seemingly flawless place, the more I became convinced that beneath the peace and the quiet and the enchanting beauty lurked something dark and sinister. I couldn’t help thinking to myself that this idyllic little burg would be the perfect breeding ground for crime. 

But would the setting be able to carry a series? To answer this question, I considered the location in terms of being its own character. 

It was wild. Unpredictable. Moody. Vulnerable. In short, yes, it would.

I decided that the remoteness, aided by the harsh environment, would be ideal for creating suspense as well as conditions that could be used to torture my heroine and further complicate her struggles. 

Sitting beside that lake—one that surely hid at least a few bodies—all those years ago, goosebumps peppering my flesh as I listened to the chilling cry of a loon, answered by the hungry howl of a predator, I knew the scene was prepped for murder. Coyote Cove was born. Some small towns hide big secrets. And some secrets are deadly.


With degrees in Crime Scene Technology and Physical Anthropology, Florida author Shannon Hollinger hasn't just seen the dark side of humanity - she's been elbow-deep inside of it! She's the author of both adult and YA standalone psychological thrillers as well as the gritty Chief Maggie Riley series. Her short fiction has appeared in Suspense Magazine, Mystery Weekly, and The Saturday Evening Post, among a number of other magazines and anthologies. To find out more, check out www.shannonhollinger.com.

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Delphine Boswell Shane McKnight Delphine Boswell Shane McKnight

Motifs for Murder

Motifs are a powerful tool in mystery writing, helping to develop themes, characters, and mood. This article explores the importance of motifs, such as crows, mirrors, and other repeated symbols, and how they contribute to the overall impact of a story.

No, the title is not a typo, and motifs was not meant to be motives.

If you had asked me, “What is a motif?” twenty-five years ago, I would have had no idea. After earning a master’s degree in Rhetoric and Composition, teaching college and university students, and receiving a Master of Fine Arts degree in Creative Writing, I shout out not only the definition but also the importance of motifs in mysteries.

Of course, the definition of a motif, or at least mine, is: a literary device that uses repetition of a key word, phrase, symbol, color, or image to emphasize a subtle meaning. A motif also helps to develop the overall theme of the written work.

In my work in progress, one of my motifs is dead black crows. Some see crows—more than two are called a murder—as a message or prediction of sadness, danger, and even death to come. Further employing crows as a motif also helps to emphasize my overall theme of good versus evil and, more specifically, that even the most righteous can fall from a pedestal of grace into the darkness of sin.

But what exactly is the etymology of the word motif? Interestingly, the origin of the word dates back to the 14th century when the word in Old French meant to “drive,” and in Medieval Latin meant “to move.” Similarly, today, motifs are used to drive or move the theme along.

The use of motifs in mystery novels serve this very purpose, and in fact, Edgar Allan Poe, considered to be the father of detective fiction, used such common motifs as death, fear or terror, and madness in several of his short stories.

In the Sherlock Holmes canon, written by Arthur Conan Doyle, he creates such themes as cunning and cleverness, justice and judgment, and society and class, to name a few. He uses such symbols as Toby the dog to represent devotedness and faithfulness, a coronet as a tool to represent greed and hidden worth, and exotic animals to represent the dark, threatening, and poisonous nature of Dr. Roylott in “The Adventure of the Speckled Band.”

Agatha Christie used a rhyming verse of then there were none, well as dreams and hallucinations, as motifs in her novel “And Then There Were None.”

Motifs can be used in character development. If a character is depressed, the description of her clothes as being heavy and black can convey her mood. If a character is arrogant and haughty, the writer might choose to use the motif of mirrors or the repeated phrase mirror, mirror on the wall. The continual wailing of a baby can foster grief, suffering, and pain. 

Motifs can also be implemented to create a mood. A foreboding tone might use motifs such as heavy drapery, dusty furniture, or squeaky floors. On the other hand, a joyous mood could be represented by gnomes appearing in a sitting room or in a garden. A threatening mood might be depicted by thunderstorms, lightening, and thunder.

Another place to incorporate motif is in setting. Rain might imply treacherous conditions or uncontrollable circumstances. Some motifs to describe an isolated setting are weeds, dead flowers, or a howling coyote. A hospital’s motifs are squeaky oxfords, medicinal smells, or overhead public announcements.

In the above examples of characterization, mood development, or setting creation, you probably noticed that motifs are often examples of sensory language, such as sight, sound, and smell. What categorizes them as motifs is the frequent use of them in a written work.

Another literary term known as a tag also becomes a motif if used often. An example of this is a tapping cane, a pipe’s scent, or a twitching eye. Not only are these words used to describe or to set apart one character from another, but they also could imply nervous habits, anxious traits, or restlessness if used as motifs.

In my opinion, this literary device is often neglected in mystery novels. The importance of red herrings, misdirection, and cliffhangers, for example, are a must, but don’t discount the use of motif to reinforce your theme, add depth and meaning for the reader, and contribute a subtle ambiance to the plot.

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Stu Jones, Gareth Worthington Shane McKnight Stu Jones, Gareth Worthington Shane McKnight

The Importance of Strong Pacing and Dynamic Structure in Science Fiction

World-building is essential in sci-fi, but without strong pacing and a dynamic structure, even the richest universe can fall flat. Learn how to keep your readers turning pages by balancing description with momentum—and discover the simple pacing rule that can transform your storytelling.


Pacing, style, and structure. Why does they even matter? I have worlds to build!

This mindset is the downfall of even some of the most accomplished science fiction writers. To a sci-fi author, world-building is often the driving force for the book in the first place. “I want to spend page after page describing, in vast detail, the intricacies of my new world.” After all, isn’t that the fun of being a writer? Creating every nuance and allowing readers to enter the world of our imagination? What could be better for a story than that?

Indeed, historically, this was the status quo. 

Once upon a time, taking our readers through endless reams of description was possible. Hell, it was standard practice in sci-fi and fantasy, as evidenced by many of the greats. From the late nineteenth to mid-twentieth century, a reader was more likely to shell out their hard-earned cash for an author’s latest work. If reading it didn’t conflict with listening to one’s favorite radio broadcast or later, catching one’s favorite television show at five p.m. on a Friday, then there wasn’t much else at home outside a game of cards or a roll in the hay, with which to conflict.

Not so today, at least for the most part.

While there are still readers who enjoy longer novels, with incredible depth of world-building, for the average reader—and therefore the majority of our audience—long side stories about how a certain kind of flora came to be grown on a terraformed planet just isn’t going to cut it. 

And why? 

Because, dear authors, we are competing for attention. In today’s world, a person’s phone is only an arm length away—if that. And if our story lags into page after page of lavish descriptors, our reader will yawn, set the book down, and start browsing cat videos. Or worse, reach for the TV remote to see what’s streaming. And there, in the world of television and cinema, lies our greatest ally and enemy. While we all yearn to have our book adapted for the big screen and enjoy watching the imagined worlds we read come to life, movies and television series mean that our audiences who also read no longer need us to describe things in ridiculous detail. The average reader now has so many visual frames of reference we, as the author, don’t need to work so hard to help them along.

Let’s try it.

Mars. One word. You are already conjuring an image of a red planet, dry and desolate without oceans. A rocky surface and a thin atmosphere. We did not need to tell you those things. One word was enough.

With this in mind, has the entertainment industry destroyed the beauty of science fiction writing? “What can we do against the tyranny of Facebook, Instagram, and three-hundred-million-dollar movies?” you cry.

The answer is two-fold.

Firstly, we can address structure and prose. We can describe where it is necessary, where the reader may not have encountered our particular nuance for a given fictional ecosystem. But where just a few words will suffice to give the reader that visual nudge, we can move on. We can drive the story forward. We are, of course, referring to pacing.

 So, what do we mean by pacing?

It means two things. Number one, always be moving the ball down the field. Something has to happen. And it needs to happen often from the work’s start all the way to the finish. Every chapter should have a purpose to move the story along, not just describe something we would like to tell the reader about our world. If we want to convey a detail, make that detail important to the narrative. Now don’t get us wrong and interpret what we’re saying as descriptors aren’t vitally important. Descriptive prose is the perfume that helps to draw the reader closer to your vision. But perfume alone the beauty does not make. In the end, it’s a delicate balancing act between enough description to draw the reader in, without detracting from where the story is going. It takes constant vigilance to ensure we, as authors, do not wax or wane too far one way or the other.

When we were writing It Takes Death To Reach A Star, we struggled with this. After all, we’d created this whole new world and there were so many elements to show and so many factions vying for a moment in the spotlight. Even though our entire story was set in a single city, we had created a universe with religions, cultural factions, and histories---not to mention the merging of real scientific theories and religious doctrine. At times we were totally overwhelmed with the scope of what we were trying to accomplish.

To our great relief, we feel we managed it with reviews applauding our world-building and comparing it to the likes of Philipp K. Dick. Yet the book is only eighty-four-thousand words. Quite average by any fiction standard. How did we achieve that?

Well, during the refining process, our amazing editor, Jason, came to us with a formula which we both now use in all our writing: The 25, 50, 75 rule. He said that at regular intervals, things should be happening. Little things. Everyday moments of story intrigue and character development. But interlaced between those moments, at major quarter intervals, something big should happen. Maybe it’s a major character reveal, a plot twist, or the development of an unforeseen love interest who promises to change the scope of the story, or a look into the villain’s plan to do something dastardly. But something important that is central to the story should happen. Then, between the little moments and the big moments, the reader is anchored to our story.

No more checking the smartphone or Netflix, because now our readers have to know what happens in our story. If we can achieve this, then it’s safe to go ahead and pop the champagne. When an author nails pace and structure and their story leaps to vivid life, everyone wins.

So, next time you’re outlining your book, think about the rule above. What are the big moments in the narrative? When you’re writing, try to include your descriptors as part of the story, the narrative. Let your characters experience the world and relay what you see in detail, but keep the experience moving. We don’t sit at our desks contemplating the shape of the keys at which we tap away. Instead, we press them and move our story along.


A Dragon Award Nominee, Stu Jones is the author of multiple sci-fi/action/thriller novels, including the multi-award-winning It Takes Death To Reach A Star duology and Condition Black, written with co-author Gareth Worthington (Children of the Fifth Sun, A Time for Monsters).

Gareth Worthington is an authority in ancient history, has hand-tagged sharks in California, and trained in various martial arts, including Jeet Kune Do and Muay Thai at the EVOLVE MMA gym in Singapore and 2FIGHT in Switzerland. His work has won multiple awards, including Dragon Award Finalist and an IPPY award for Science Fiction.

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Graham Smith Shane McKnight Graham Smith Shane McKnight

Taking Inspiration Without Plagiarism

Writers naturally draw inspiration from the books they read, the news they follow, and the stories they hear—but how do you ensure that inspiration doesn’t cross the line into plagiarism? This article explores how to stay original while still learning from and honoring your influences.

By Graham Smith


One thing the vast majority of authors do is read. They read the classics, research tomes, novels from the best-seller lists, and ones from their own to-be-read piles. Authors choose every one of these reads for educational or entertainment value and hope they will be written in a style that engages their readers. It stands to reason that some of those words may try to subconsciously sneak into a manuscript. The author’s job is to spot when they do and either rewrite or remove them.

As a novelist, I take inspiration from a wide variety of sources, such as news stories, half-heard conversations, and because I’m a reader, I take inspiration from the novels I read. That inspiration could be from characters who are wonderfully entertaining, settings whose descriptions crackle with imagery, or a plot that’s both exciting and true to the characters.

What I never do is copy someone else’s idea, character, or phrasing. A few years ago, I set out to write a series set in the US. It was to feature a tough guy lead who was as likely to solve problems with his fists as his mind. I expect that you’re already thinking of such characters as Lee Child’s Jack Reacher, Matt Hilton’s Joe Hunter, Vince Flynn’s Mitch Rapp, and a whole host of others. That’s fine, there’s room for them all. In fact, I took the number of similar—but not the same—characters to be a good thing. It meant the sub-genre was popular enough to stand another.

When I came to create my character and story, I used my knowledge of the sub-genre to make sure I wasn’t re-writing someone else’s story or character. I was inspired by the aforementioned names, but as a fan of those authors, the last thing I wanted to do was rip them off or plagiarize them in any way.

Another instance of where I sought inspiration was the death of a character in a novel called Revenger by Tom Cain. This was the last book in the series and therefore I never got to find out the long-term impact of the character’s death. As a fan, this ate at me somewhat, and because I’d struck up a friendship with Tom, I asked for and received, permission to work a version of the character’s death into one of my character’s backstory, so I could as an author create my own version of how the character’s death affected their beloved.

Sometimes authors working in isolation from each other can come up with the same basic plot idea. This has happened to me, once directly and once indirectly. The direct version was uncovered from a conversation with a good writer friend. We’d chatted plot ideas, publishing gripes, and all the usual stuff us authors talk about when he mentioned that a mutual friend had told him about a novel he was planning. Because I’d already written at least half of a novel with a very similar plot, the mutual friend dropped his idea as he didn’t want to write something too similar to another novel that was likely to be published around the same time as his. The indirect version came from a brainstorming session with another writer friend and when he put an idea forward, it rang a bell with me. Ten seconds of searching online proved the plot idea had been used in a successful novel, and thus another idea was dropped.

The author Craig Russell is someone I count as a friend and a favored author. Such is his skill with language and narrative. I find myself learning about the craft of writing every time I read one of his novels. I have never hid the fact I consider his writing so good as to be educational, but there is no way I would ever ape his style, although I do consider him to be an inspiring influence.

The publishing industry is one that follows trends. Think back to Dan Brown’s The Da Vinci Code, and all the similar artefact hunting novels that sprung up around the time The Da Vinci Code had massive success. There was a boom in the sub-genre that lasted a couple of years until the rise of Scandi Crime and then came the psychological thrillers. The standouts in each of the trends were all original novels. They didn’t plagiarize any other piece of work, and while they were each unique, they all held the tropes a reader expected of their sub-genre.

In short, it’s okay to take inspiration from your peers, from whatever source you like. But don’t chase the latest trend, write a uniquely original novel of your own and set the next trend.

I know many authors who scour the news outlets hoping to get a usable idea. What you can’t do as an author is copy someone else’s work. Just like our school days, anyone caught copying the work of another will have consequences to face. Don’t do it. Be original, be unique, be inventive, and be prepared to ditch an idea you have because someone else has already done it.

Most of all, good luck with your writing.


Graham Smith is a 50-year-old author who has published 18 books to date. He lives in Scotland and manages a busy hotel and wedding venue for his family.

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Martha Reed Shane McKnight Martha Reed Shane McKnight

Subplots Can Tighten Your Story’s Saggy Middle

Struggling to keep your story’s middle from dragging? Discover how subplots can add depth, drama, and momentum to your narrative—and keep readers turning pages all the way to the end.


We’ve all experienced that feeling of keen anticipation and undiluted terror when starting a new story, staring at that initial blank page, and wondering how on earth we’re going to fill it.

We may start out with an amorphous idea of what our story might be about, select an intriguing cast of characters, and develop a plot outline before committing ourselves to the months or even the decades of willful intent and devoted effort it takes to write 85,000 words in the right order.

For me, beginnings are easy enough. In between drafting books, I keep an untidy stack of newspaper clippings and screen capture print outs bearing provocative headlines hoping to plant these magical little seeds in my subconscious and trigger an idea or two down the road. How will these suggestions connect in my new stories? I have no idea, but I do know that they will. It’s part of that writerly sorcery, the creative fiction necromancy I’ve learned to enjoy—and to rely upon—because it’s that wizardry that keeps both me as the writer and my readers entertained.

Endings aren’t difficult because it’s our job as writers to wrap up loose threads. If our characters have followed their true hearts, their heads, and the story’s logic trail, then it should lead them and us to an ending that at least makes sense. It’s our writerly duty to make sure we provide readers with a compelling ending that satisfies them as a reward for following our words. If correctly done, we will gift our readers with a story they’ll remember for the rest of their lives.

Once we hook readers with that dynamic beginning, how do we entice them through our story’s middle act, so they’ll reach that magnificent ending? The answer is by using subplots.

Subplots are the unsung mighty little engines that could. They’re the smaller sidebar stories that support our main overarching storyline, and when we weave in subplots, they can reveal character insights, increase dramatic momentum, raise the stakes, and present plot twists. While subplots are connected to the larger story, they run parallel to the main plot, sub-surface, and they should end before the larger story arc does—or at least be a part of the final wrap-up.

There are dozens of subplot ideas. Here are a few I’ve used:

  • A character background subplot/flashback helps a reader understand why a character is behaving the way they do. Did your protagonist grow up abused and dirt poor? Were they a spoiled only child? What made them the way they are now?

  • A love interest subplot makes the protagonist more vulnerable since they’ll be revealing their emotions and/or personal attachments. Use this subplot to engage reader empathy.

  • A comedic subplot can change the story’s pace, give the reader room to breathe, and lighten the mood.

  • A parallel subplot shows two different sides of the same story that will eventually converge—for better or for worse. This convergence adds tension and dramatic suspense, especially if the reader sees it coming.

  • A foreshadowing subplot can be used to insert red herrings, key hints, and clues.

Here are some subplots I like to use:

  • Suggest a minor or secondary character in act one, but don’t introduce them until act two. Have other characters offer dribs and drabs of that backstory to tease reader interest, suggest potential plot complications, and prefigure unforeseen obstacles.

  • Give your secondary character a skill in act two that your protagonist will need to use in act three. This is particularly effective if there’s an ongoing misunderstanding or rivalry between them that must be overcome.

  • Misunderstandings are great subplot devices. Emails and text messages are often misread and feelings get hurt, increasing the dramatic tension because of the conflict.

  • Every character hides a secret uncertainty or fear, and no one likes to admit to a weakness. In act two, offer an earth-shattering reveal that causes extensive personal and relationship repercussions between your characters and triggers new and surprising plot twists.

The trick with subplots is to correctly use them. Weave them into your story and they will support your plot with elastic drama and tension like a trampoline. Use too many and you risk muddling your plotline, confusing your readers, and derailing your tale. Practice makes perfect and the trick, as they say, is in the telling. Don’t be afraid to try.


Martha Reed is a multi-award-winning mystery and crime fiction author. “Love Power,” her new Crescent City NOLA Mystery featuring Gigi Pascoe, a transgender sleuth won a 2021 Killer Nashville Silver Falchion Best Attending Author Award as well as being a Silver Falchion Finalist in the Mystery category.

​Her John and Sarah Jarad Nantucket Mystery series garnered an Independent Publisher (IPPY) Book Award for Mid-Atlantic Best Regional Fiction. Her short story, “The Honor Thief” was selected for the 2021 Bouchercon anthology, This Time for Sure, edited by Hank Phillippi Ryan.

You’re invited to visit her website www.reedmenow.com for more detail.

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Angela K. Durden Shane McKnight Angela K. Durden Shane McKnight

Punctuation Is Power - Part 4: Finding your style: Free your mind and readers will follow

Finding your writing style is less about following rules and more about practicing until your voice emerges. Learn how punctuation, revision, and rhythm can help shape a voice readers will follow.


Ernest Hemingway wrote a novel you may have heard of called The Old Man and the Sea. It is described as a brilliant short novel, but before editors got hold of it, it was neither brilliant nor short. In fact, it meandered here and there. What a mess. It took an editor to find the story and chop out the crap, after which Ernest could finish it to become the brilliant, short novel we all know and love. 

Part 3 of my series ended with the recommendation of getting an editor who was not in love with a particular style manual and forcing your story into a predetermined mold that may not fit. Hemingway was well served by just such editors. This column is about finding a style and training readers to it.

Many new writers, not having a technique or approach of their own, attempt to copy the writing style of an author they love. For writers endeavoring to learn the foundational elements of storytelling, pacing, power, scene setting, and so forth, there is nothing wrong with that. Like a musician practicing scales of chords and note patterns of famous works and then learning to vary those themes with his own flavor, a writer must can emulate the masters until that deeper understanding of interplay comes.  

Delve into your heart of hearts and answer this question: Why do you write?

For myself, that answer is: Because I can’t not. Words are my thing and have been since I began learning to talk. Semper fidelis—always in the service of words.

Still, the question can lead to a huge list of follow-ups we don’t have time to cover here. King Solomon said in Ecclesiastes 12:12: “To the making of many books there is no end, and much devotion to them is wearisome to the flesh.” And this is a business that demands attention and can weary a soul.

That being said, it is important to know your own reason. There are no right or wrong answers to the question. But if you find you are wanting to write in order to sell your work for a large, anonymous crowd of readers—that is, you want to sell it in the retail marketplace and be in the business of book sales you will want to bring the best version of your work to that arena and make it stand out from other books also vying for readers’ attentions. 

A book may feel like a baby, but it is a product. So, how can you find your own voice and train a reader to like it, understand it, want more of it?

Finding your own voice is a mysterious process. It cannot be taught, but it can happen. Training a reader is easy. Once you’ve found your voice, now you refine it on the page. Once you’ve got the story pretty close to finished, the hard work of checking the flow begins. 

Then and only then you will question the use of every punctuation mark you’ve put in. You may find a long, run-on sentence that is convoluted and meanders down paths no one can find, yet each part seems important. You must now decide if it needs to be broken up into fragments and whole sentences of varying lengths, or something else entirely. 

What I like to do is copy that one sentence (or graph) and paste it twice into a blank document. The first I will leave as my reference to the original. The second I then play with. Break here, here, and here? Comma there? Colon or semicolon? Then I paste the original sentence in for a third time and play again using both the original and the new edits as reference. Comparing how the meaning and pacing has changed, I change the order of the words, use a thesaurus, maybe work in some alliteration, and look for clichés and repetitions.

After about the third time of doing this, an Aha! moment may arise and you’ll see that maybe the original was perfectly fine, but that the problem was the graphs leading up to it. You rework those portions and bingo, bango, bungo, you got some words worth keeping. 

That’s just one method. However, at this time something seemingly magical will happen. You will begin to find your voice. Like the musician practicing his scales, chord progressions, and inversions, and thus seeing all the variety he can produce, you won’t be afraid of words any longer because the words will know you are treating them as equals and respecting the power they bring to your tale by punctuating with powerful effect and affect. 

Now, once you start punctuating to tell you story your way, make sure you follow that same style throughout the book, and guess what? By about the end of the second chapter, the reader will learn to follow along, simply and naturally enjoying the story.

Punctuation should never get in the way of a tale. Those marks are the workhorses that make the story look good, but they never take center stage away from the star, your story.


Author, editor, publisher, and more: learn about Angela K. Durden here and here and here.

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Martha Reed Shane McKnight Martha Reed Shane McKnight

The Magnificent 7: Universal Story Plots and the Twelve Archetypes

Explore the seven universal story plots and twelve timeless archetypes that form the foundation of compelling storytelling, and learn how to apply them to your own writing.

By Martha Reed


I was asked by a curious fan how I built my stories. Not where my story ideas came from, but about their actual construction, their underlying, underpinning architecture. Writers already know how to use the basic three-act structure, but are there other options in our writerly toolbox that we should be using to lure our readers in?

The answer is ‘yes.’ Human beings have certain story expectations bred into our bone marrow. Developed in pre-written history, seven universal plots and 12 archetypes have successfully survived into our modern era, crossing multiple cultural divides. That’s not to say writers should rigidly follow a static and unwavering formula or create stale and hackneyed characters. Those would instantly turn an avid reader off. But do the following inherited plots and archetypes still have something to offer?

First, let’s look at definitions:

  • The basic story question is: “What happens next?”

  • Plot happens next. It’s the sequence of events inside the story.

  • An archetype is a story element like an idea, a symbol, pattern, emotion, character type, or event that occurs in all cultures. Archetypes represent something universal in the overall human experience. (I’ll share an example. The international movie, “Crouching Tiger, Hidden Dragon” used so many common archetypes that I found myself repeatedly wondering if I’d seen the movie before.)

In 2004, literary theorist Christopher Booker wrote “The Seven Basic Plots: Why We Tell Stories,” basing his premise on the following seven plots:

  1. Overcoming the monster – An evil force is threatening the hero/heroine and their world. The h/h must slay the monster to receive a great reward.

  2. Rags to riches – The h/h is insignificant and overlooked by others. Because of a trigger event, they are revealed to be exceptional.

  3. The quest – The h/h sets out on a long, hazardous quest, overcoming all obstacles until they reach their goal.

  4. Voyage and return – The h/h travels outside of their comfortable world into the unknown before returning to the safety of their home.

  5. Comedy – A series of trigger events involving mistaken identity or a fundamental misunderstanding that results in hilarious chaos.

  6. Tragedy – A story without a happy ending that ends in loss or death.

  7. Rebirth – The h/h falls under a dark form of control before breaking free and being redeemed. 

Regarding archetypes, psychologist Carl Jung theorized that we use such symbolism to grasp complex concepts more easily. He stated: “There are forms or images of a collective nature which occur practically all over the earth as constituents of myths and at the same time, as individual products of the unconscious.” Jung maintained that these archetypes remained unchanged and recognizable and that they exhibit personality traits that are commonly understood.

The 12 archetypes are:

  1. The Innocent – Seeks to do things the right way in harmony, free of corruption or influence.

  2. Everyman – Seeks connections and belonging. Supportive, faithful, and down-to-earth.

  3. Hero – On a mission to make the world a better place.

  4. Outlaw – Questions authority and breaks the rules.

  5. Explorer – Inspired by travel, adventure, and risk.

  6. Creator – Imaginative and inventive, driven to create things with real meaning.

  7. Ruler – Creates order from chaos. Typically controlling and stern, yet responsible and organized. 

  8. Magician – Makes dreams a reality.

  9. Lover – Inspires intimate moments with love, passion, romance, and commitment.

  10. Caregiver – Protects and nurtures others.

  11. Jester – Uses humor, irreverence, mischief, and fun to bring joy to the world.

  12. Sage – Thoughtful mentor or advisor bringing wisdom and deeper insight.

Taking this information, try these exercises to tighten your creative focus:

  • Name a book or movie that uses each one of the seven plots.

  • Name a character from a book or a movie that fits each of the 12 archetypes.

  • Using your current work in progress, which of the seven plots fits your story? If you discover some overlap, which plot is stronger? What happens to your storyline when you focus only on that one?

  • Identify an archetype for each one of your characters. Next step: which archetype do they think they are? Do the two choices match? What happens to your focus and your character’s motivations when they do?


Martha Reed is the IPPY Book Award-winning author of the John and Sarah Jarad Nantucket Mysteries and of “Love Power,” her latest mystery set in the spellbinding city of New Orleans featuring Gigi Pascoe, a transgender sleuth. 

She’s an active member of the Florida Gulf Coast and Guppy chapters of Sisters in Crime, a member of Mystery Writers of America, and in a moment of great personal folly she joined the New Orleans Bourbon Society (N.O.B.S.)

Her stories and articles have appeared in Pearl, Suspense Magazine, Spinetingler, Mystery Readers Journal, Mysterical-e, and in “Lucky Charms – 12 Crime Tales,” an anthology produced by the Mary Roberts Rinehart Pittsburgh chapter of Sisters in Crime. Her story, “The Honor Thief” was included in the 2021 Bouchercon anthology, “This Time For Sure,” edited by Hank Phillippi-Ryan.

Martha adores travel, big jewelry, California wine country, and simply great coffee. She delights in the ongoing antics of her family, fans, and friends who she lovingly calls The Mutinous Crew. You’re invited to follow her on Facebook and Twitter @ReedMartha.

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Five Writing Tips No One Has Ever Told You

These five unconventional writing tips challenge the traditional advice writers often hear—offering bold insights on where to begin, how to develop plot through character, sustain tension, find your way when lost, and revise with clarity.

By Philip Cioffari

A bold assertion, I know, but there are things one learns over a lifetime of writing that seem to contradict what we’ve been taught and even, at times, to defy both logic and rationality. What follows is a short list of—insights might be too strong a word—items that I’ve learned the hard way.

ONE. You don’t need an idea to get started. Waiting for inspiration or for a “good idea” can be frustrating and time-consuming. Another way of saying that is you’re wasting precious time. Ideas are curious entities and they form in many different ways and for many different reasons. Most often, I’ve found they develop in stages; rarely do they appear fully formed. In lieu of that fully dressed idea, a writer can begin with an image, a single sentence, a character performing a simple action, a particular setting, or even a single word. Anything can serve as a starting point.

Take for example the case of Tennessee Williams. He has stated that his play, A Streetcar Named Desire, began with a single image: a woman in white sitting on a porch. That image eventually became the character Blanche du Bois: the tragic heroine of arguably one of the greatest American plays of the 20th century. When I began my first novel, I had only this notion: a group of boys playing in one of New York City’s urban swamplands. I had no sense of what I wanted to write—or that it would indeed turn out to be a novel—beyond that small detail. Some 10 years later—I know, I know, a hell of a long time, but it was my first—and my novel, Catholic Boys, emerged.

My point is, you can begin anywhere, with the barest scrap of material. Who knows where it will lead? The journey toward the idea is half the fun. One word on the page leads to a second, one sentence to a second sentence. It’s as basic as that.

TWO. Plot is another name for character development. One doesn’t have to agonize over outlining a plot or whether a plot is interesting enough. You don’t need a plot to begin. If the characters are interesting, the plot will be too, because the most genuine, credible plots are an extension of a character’s desires. If you know what a character wants, what the obstacles are, and what he or she will do to overcome those obstacles, then the plot, as if by wizardry, takes form. Simply follow your character’s struggle to reach an objective. And you will have your plot.

THREE. Tension should exist in every sentence. Much can be said about the ways to create narrative tension, but a simple rule I strive for is to have some kind of tension in every sentence of my books. That tension can be of varying kinds, it can be explicit or implicit, but it needs to be there. And I’m not talking about obvious explicit tension—a stabbing or a fist fight or an argument between people. That speaks for itself. I’m referring to the more subtle variations of implicit tension: something is unfinished or unresolved, something is left unsaid, something needs fixing, something is missing that a character needs or wants, and so forth.

Take for example a typical poem of the Romantic era. On the surface, the poem is praising the beauty of a particular flower, but the tension beneath the surface is that as beautiful as this flower is, it’s going to wither and die. So ultimately the poem is about, and the tension comes from, our sense of transience, loss, and grief.

FOUR. Finding your way when you get lost. Nothing is worse for me than losing my emotional connection to my work in the midst of creating it. Where did it go–that connection to the material, that passion that got me started on the work in the first place? Personally, I try to never abandon a work I’ve begun. Something stimulated my initial interest, impulse, or passion. For some reason the material or characters reached out and grabbed hold of me. There’s a story there that needs telling, so I try to forget what I’ve written so far and go back in search of that original impulse. Maybe that means revisiting a place or making contact again with a person or people connected to the incident I’m writing about. Often it’s a matter of feeling my way back to the source: those feelings that first got me engaged in the piece. I might listen to songs or look through photos from a particular period. Essentially, though, I’m trying to pinpoint the source of the impulse that made me want to begin writing the piece in the first place. If I can reconnect to it, I can usually reconnect to the story I’m telling. (This may mean eliminating some or even most of what I’ve written. It may mean going back to that point in the story where I went offtrack and picking up from there.)

FIVE. Revisions take time and distance. One can, and should, do some revisions at the conclusion of completing a piece. What I’ve found is that vital revisions require some kind of separation from that initial effort. What has served me best is to set the work aside and begin a new writing project. When I’ve completed a draft of the new project, then I go back and rework the previous piece. There’s something about immersing oneself in a new writing project that brings with it a sense of objectivity and awareness that’s necessary in the final polishing of a manuscript. Resist the temptation to rush it off for publication. A piece of writing needs time to mature. And we, as writers, are well-served to mature along with it.


Philip Cioffari grew up in the Bronx and received his B.A. from St. John's University and his Ph.D. from New York University. He teaches in the writing program at William Paterson University. His novels and story collections include: If Anyone Asks, Say I Died From The Heartbreaking Blues; The Bronx Kill; Catholic Boys; Dark Road, Dead End; Jesusville; and A History Of Things Lost Or Broken.

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